S2 Episode 6 The Melrose Show Decision Society; Rechelle Balanzat; The Seastar of Sexy Dry Cleaning
Happy New Moon in Capricorn. Last Moon Phase of the year! I hope you are finding this new moon magical, healing and you are preparing for an amazing 2025.
Rechelle is offering a one time discount of 10% off for The MelRose Show Decision Society listeners. Go to https://juliette.nyc/login to sign up today. Servicing New York at this time.
In this episode of The Melrose Show, Melrose chats with Rechelle Balanzat, CEO and founder of Juliette, a pioneering laundry and dry cleaning service in New York. Rechelle shares her diverse professional background, from finance to the ad industry to her diving into the world of dry cleaning and business founding. Her commitment to sustainability as well much needed branding and sexiness in the dry cleaning industry is unique and sets Rechelle down her own pathway in this industry. Rechelle emphasizes the importance of creating a brand identity and sustainable practices, such as avoiding toxic chemicals and using reusable materials. Rechelle also discusses her entrepreneurial challenges, the meticulous planning before becoming a mother, and the significance of spiritual practices in maintaining mental health. The episode aims to inspire others to pursue purpose-driven lives and innovative business practices.
YouTube VLOG:
Youtube Highlight Reel:
https://www.youtube.com/watch?v=15tKn4-QQ0Q
Spotify:
Juliette’s Youtube channel
https://www.youtube.com/@juliettelaundry
Juliette’s IG
https://www.instagram.com/juliettelaundry/
Watch her video with Tory Birch here:
https://www.youtube.com/watch?feature=shared&v=hVVBl6emqlM
00:00 Introduction and Host's Background
02:27 Guest Introduction: Rechelle Balanzat
03:09 The Birth of Juliette: A Laundry Revolution
04:52 Challenges and Triumphs of Entrepreneurship
06:40 Rechelle's Personal Journey and Insights
13:17 The Dry Cleaning Industry: Innovations and Sustainability
25:51 The Fragmented Dry Cleaning Industry
26:35 Building a Brand with Juliette
27:05 Fashion and Identity
28:06 Challenges in the Dry Cleaning Industry
29:41 Expanding Juliette's Reach
30:46 The Importance of Branding
34:02 Connecting with Gen Z
37:12 Balancing Motherhood and Entrepreneurship
43:46 Spirituality and Business
49:18 Conclusion and Future Vision
