Episode 35: The Seastar of Vanity 2 Humanity & Fashion Goddessing; Jodi Sandman
Fashion Brand Developer, Showroom Owner, & Creator of Vanity 2 Humanity
Jodi Sandman is one of a kind fashion goddess and one of Mel's mentors, friends, and former bosses! She put in her time as Director at TSE, VP at Elie Tahari and VP of Escada, SVP at Sachin + Babi/ANKASA before founding and running Crescala Fashion Development. Crescala is a firm that helps emerging fashion designers design, enter major retailers, market, strategize sales and scale. Jodi recently has also founded Vanity 2 Humanity with a partner and is brining ROC and purpose to fashion as a multi tiered platform that has it's own conscious purpose filled brand, connecting other brands to the marketplace that come packed with purpose, and consults with brands on just how to add purpose and meaning to modern brands.
Mel and Jodi met and Mel did showroom modeling for Crescala. The two bonded and Jodi gave Mel a shot at account management for her. Jodi was one of Mel's mentors and besties since those days and the two reminisce and discuss the importance of fashion girls staying kind, true to themselves, allowing themselves to grow, and find their purpose in the industry however they can. It is imperative for the future of fashion that we stop the greenwashing and start the conscious changing and development. Jodi is at the helm of this movement with V2H.
Tune in for amazing inspiration from this true Naiad. Jodi knows the importance of putting in the hard work for years, and knowing that you can be anything you can dream of and allow yourself to grow into.
Jodi and Mel's book reccomendations go deep in this episode and include Eco Fashion by Sass Brown, The Beautiful Fall, Bringing Home the Birkin, Patagonia's founder's book Let My People Go Surfing, Shoe Dog, Accounting books, and The Lean Startup. Try using Overdrive to read for free. All you need is a library card which you can get for free! Write down and download all the book recommendations in this podcast for continued listening and exploration of this topic and expansion.
